Volvo is a Swedish vehicle manufacturer that has been making cars since 1927. We worked with their UK events team on this project to produce branded wooden accessories for a corporate travel event and accessories for their retail dealerships.
How we helped
Volvo initially approached us to make a set of oak luggage tags as gifts for an event they were holding. We already produce a selection of personalised wooden luggage tags as part of our B2C product range, and we are always open to adapting our existing designs to suit a client’s needs.
Our luggage tags are made of responsibly sourced wood and natural leather, which was perfect for the Volvo team who were looking for a sustainable option. Sustainability is a top priority at every level of our business and we are keen to work with companies who hold similar values. We produced a set of solid oak luggage tags, following Volvo’s corporate brand guidelines to incorporate their logo and text, and chose leather straps in keeping with brand colours.
Having been very pleased with the results of the luggage tags, Volvo asked if we could provide an alternative to the plastic name holders they currently use for visitor lanyards, and we were keen to take on the project. While we often produce variations of existing items in our range for corporate clients we are always open to developing new designs to cater to their needs.
Our in-house design team came up with some initial ideas and created a sample using laminated layers of oak veneer, leaving a void to insert paper name labels. We were able to send a sample to Volvo within a couple of days to give them something tangible to discuss. Following a positive response we worked to strengthen the design and refine a production process.
We have a wood workshop onsite with laser cutters and sanding room which means we can produce all wooden items in-house, from initial samples to large quantities of finished items. Once the Volvo designs were finalised and approved the name holders went into production. We laminated the veneer as before, alternating the grain 180 degrees for strength, and laser cut the profiles. the company logo was then engraved, as on the luggage tags. Once laminated we sanded all the edges and faces for a smooth, tactile finish, before oiling with a natural oil.
Volvo were very pleased with the result and we have subsequently delivered further orders to multiple sites. The reusable name holders act as a plastic-free alternative to traditional visitor lanyards and Volvo are keen to roll these out to further dealerships in future. We enjoyed taking on the challenge of developing something new for our client and hope to work with them again on future projects.
Need branded solutions for your event?
If you need help with corporate gifts or guest lanyards for your brand event please get in touch. We have a wealth of experience producing high quality, sustainably made solutions with bespoke logo branding or personalisation for corporate clients, whether it's something you've seen in our range or a completely new idea. Visit our events gallery for more inspiration or fill in the form below to discuss how we can work together.